Friday, August 15, 2008

Diet Taste Challenge #6

We had our sixth Diet Taste Challenge today. This time we pitted the diet colas that Coca-cola company makes against each other: Tab, Diet Coke, Coke Zero and Diet Coke with Splenda. We had 21 people who took the blind taste test and these were the results:

In the #1 position

Diet Coke With Splenda
10 people chose this drink
47.6% of individuals liked this drink the most
Tab
6 people chose this drink
30.2% of indivduals liked this drink the most
Diet Coke
5 people chose this drink
23.8% of individuals liked this drink the most
Coke Zero
0 people chose this drink
0% of individuals liked this drink the most

In the #2 position

Coke Zero
11 people chose this drink
52.4% of individuals liked this drink second
Tab
4 people chose this drink
19.0% of individuals liked this drink second
Diet Coke with Splenda
3 people chose this drink
14.3% of individuals liked this drink second
Diet Coke
Also 3 people chose this drink
14.3% of individuals liked this drink second

In the #3 position

Diet Coke with Splenda
6 people chose this drink
28.6% of individuals liked this drink third
Diet Coke
Also 6 people chose this drink
28.6% of individuals liked this drink third
Coke Zero
5 people chose this drink
23.8% of individuals liked this drink third
Tab
4 people chose this drink
19.0% of individuals liked this drink third

In the #4 position

Tab
7 people chose this drink
33.3% of individuals liked this drink the least
Diet Coke
Also 7 people chose this drink
33.3% of individuals liked this drink the least
Coke Zero
5 people chose this drink
23.8% of individuals liked this drink the least
Diet Coke with Splenda
2 people chose this drink
9.5% of individuals liked this drink the least

The next taste challenge will be next friday at the Dr Pepper Museum on the 2nd floor at 2 PM. Come and give your tastes a test!

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