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About Me
- Dr Pepper Museum
- Did you know that Dr Pepper is the oldest major soft drink in America? Dr. Charles C. Alderton, a pharmacist, first mixed the drink in Morrison's Old Corner Drugstore in Waco, TX in 1885. The present museum is housed in the oldest surviving headquarters building for a major soft drink, the Artesian Manufacturing and Bottling Company building. It was built in 1906 in downtown Waco; Dr Pepper, along with other soft drinks, was originally bottled in this builing. The museum is 18,500 square feet and offers three floors of exhibits. There is a scaled recreation of the Old Corner Drugstore complete with a talking animatron of Doc Alderton. Bottling equipment, containers, and an interior artesian well are also featured, along with 25 years of Dr Pepper commercials. Other exhibits include soft drink marketing and advertising campaigns, as well as a recreation of a 1930s country store. The museum features a gift shop that offers a wide advertising of Dr Pepper memorabilia, and an old-fashioned soda fountain that sells Dr Pepper, Blue Bell ice cream, and other delicious treats.
1 comment:
It's interesting how beverage brands are incorporating interviews into their marketing strategies.
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